|
E-commerce, Internet, and online merchant accounts
all refer to the same thing. They permit businesses to accept
credit cards on their websites. Some will even allow you to
accept debit cards and electronic checks too (for an additional
fee). Traditionally, merchant accounts came with high setup
fees and application costs. Fortunately that has changed
and you can now find Online
merchant accounts that don't have any setup or application
fees.
The waived application and setup fees make it easier for small
businesses to obtain merchant accounts. Costs that will still
be incurred are the monthly gateway fee, statement fees, and
transaction and discount rate fees. Streamlined applications
mean you could be approved for an account in minutes. Many people
used to not apply for an account due to the prohibitive application
fees. Now the only thing you have to lose by applying for
online merchant accounts is about five or ten minutes of your
time.
Online Merchant Account Options vs. Offline Options
If you own a traditional brick and mortar business, there are
traditional retail
merchant accounts where you swipe credit cards through
a credit
card machine, key them in, or call them in. While this process
is a little bit different than accepting credit cards online,
it's just as effective. Within seconds of swiping the cards,
you will receive authorization on the transactions. Unlike waiting
for checks to clear, with credit cards, your funds will be deposited
into your account -usually within two business days. Many merchant
account providers will sell you the equipment or terminals whether
or not you have your account with that company.
Online merchant accounts don't require any equipment. Once you are approved all you do is put some simple html scripts into your
website and you will be able to accept credit cards. In addition, you will receive a virtual terminal that allows you to run credit card
transactions manually. This is always good because many times your customers will be on your website and call to ask some questions. You
never want to miss a sale so you will be able to accept payment from them right while you are on the phone.
For companies who do business in different locations, there
are also wireless
accounts and mobile card machines. These terminals allow
you to accept credit cards wherever you conduct business; such
as trade shows, craft fairs, or clients' offices. No matter
what type of merchant account you need, the right credit card
processing company can assist in setting one up for you.
Call 888-760-1700 and we'll be more than
happy to give you all the details about our online merchant
accounts or you can apply
online.
|