It is pretty safe to say that the majority of the successful businesses in the nation today accept credit cards and debit cards as payment. Even those that are mobile, or Internet based. However, every now and then you will find a business that only accepts cash. These are usually businesses that figure that they have enough traffic and are selling enough goods and services that they don’t need to start accepting plastic as a form of payment. Oft times they think that their product is so good, that customers will continue to patronize them without changing their ways, and in many cases, that is true; the customers will continue. However, Let’s consider that thought for one moment.
For every customer that is loyal to a business who will not accept any cards as payment, there are probably three who won’t go there because they don’t carry cash. This is an instant roadblock if the business has any interest in expanding the sales figures. And even if the business has no interest in financial growth, what about serving the customers who have been so loyal to them? What about going the extra mile to make it easier for the those who want to become a loyal patron, but get turned away because they have no cash. Regardless of the reason, businesses that turn down cardholders send red flags up to many would-be fans.
If you are a merchant that accepts payments of any kind, whether you have a brick and mortar store, an Internet business or a wireless remote location, then a merchant account is a necessity in this card-carrying society. Merchants who can accept and process credit cards, debit cards and checks are able to increase customer satisfaction and, as a result, enjoy a bigger profit margin.
We are a full-service merchant account provider. We help businesses get started accepting credit cards at the point of sale. We offer a bundled Internet merchant account and credit card processing solution. This plan includes an online merchant account and a browser based virtual payment gateway.
With Instamerchant, accepting credit cards becomes very easy. It is simply a matter of acquiring a merchant account and any equipment needed, depending on the type and location of your business. Instamerchant facilitates the acquisition and maintenance of merchant accounts by providing instant approvals, low transaction rates, minimal monthly customer service fees, 24x7x365 customer support, as well as a 48-hour account funding turnaround time. In addition there are no account application fees or set-up fees, so there are no valid reasons to continue to accept cash only.