Accepting credit cards is essential to capturing the maximum amount of sales from your website. Online shoppers overwhelmingly use plastic for their purchases, both large and small. Setting up credit card processing on your website is the best method for harvesting these sales and growing your profits.
As you get started, the first step is to determine the sales volume that your business anticipates on a monthly basis. These figures will determine whether you qualify for discounted processing rates. These rates vary by a few percentage points, making a big difference in overall profits. In many cases, your per-transaction savings are lower if you conduct a high volume of sales.
Once you have determined your average sales, you will then need to set up a merchant account for your business. Setting up an account is fairly straightforward and you can usually start accepting credit cards within a few days. Many banks and private payment gateway companies allow you to accept credit cards online, maximizing your sales and increasing profits. In most cases, your money is delivered to your account in just a few days. A few companies offer next day funds transfers.
If you are looking for credit card processing services, you are not alone. Many companies are discovering the value of making it easy for customers to buy online. The majority of impulse purchases are made by credit card, resulting in easy sales for the business owner. Remember that there is a lot of competition on the Web and customers have short attention spans. If your customer has to take extra steps to buy your product, they will probably just surf to another site.
Your payment gateway acts as a go-between, linking your customers’ payment method to your financial organization. Online credit card transactions are secure and are delivered through encrypted technology. When a customer initiates a transaction, the payment gateway authorizes that the funds are available for use. From there, the funds are held until they can be transferred to your account. Most credit processing services operate in this manner and are both customer and webmaster-friendly.
Accepting credit cards on your website is essential to capturing every sale. Make it simple for customers to buy your products and use your services. By offering your customers the option of paying by credit card, you will greatly increase the chances of them becoming repeat customers.
Setting up your merchant account is easy. With low transaction fees and quick bank transfers, you can now start accepting credit cards on your site!